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Meet Groov, the original crate training aid designed to encourage licking, proven to have a calming effect on dogs. It's a great enrichment tool and an easy way to help your pup love crate time—just add their favorite spread and attach it to their crate. Use the included freezer shell to create a tasty frozen treat!

Whether you are introducing your puppy to a crate for the first time, re-training an older dog, or just giving your pooch a special treat to enjoy safely in the crate, Groov makes crating easier and more enjoyable for everyone.

Groov is made from high-quality, food-grade, BPA-free all-natural rubber, and is ergonomic and durable. Best of all, Groov is easy to use and is compatible with Diggs Revol and most traditional wire crates.


Product Features

Cross-Compatible: Works with Diggs Revol Dog Crate and most traditional wire crates.

Durable Design: High-quality, food-grade, and BPA-free rubber.

Easy to Use: Simply insert onto crate panel and turn 90 degrees to attach to crate.

Groov is tested to meet the relevant performance requirements and chemical limits for children's toys (per ASTM F963).

Safety Tips

  • Groov is not a chew toy. For your pet’s safety, do not let your dog bite or chew Groov.
  • Groov is intended to be used with a spreadable treat. Using Groov without a spread may result in chewing.
  • Do not leave Groov with your pet unattended


Shipping in early July.

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Crate training has never been easier.

Groov Peanut Butter Application

Add a spreadable treat, such as peanut butter or cream cheese, and secure Groov to the side of your crate.

Designed to encourage licking, which has been proven to have a calming effect on dogs, Groov helps calm your pup and reduces crate anxiety.

Groov works with our Revol dog crate and most traditional wire crates too. Crate training should be easier for all pet parents!


Why Groov?

Training Made Easy!

Crate training can be difficult, time consuming, and stressful for your dog. Not anymore. Groov helps acclimate your pup to their crate, making training easier, faster, and more likely to be successful.

Secure and Durable

Groov is a safe, exceedingly durable and fun toy for pups to enjoy from their crates.

Groov can be easily inserted and removed from outside the crate. Pet experts agree that you should never leave anything in the crate with your pup unattended.

Good for the Family

We know that your dog’s toys are often your kid’s toys too, so we designed Groov to be safer for your entire family. Groov is made from food safe, BPA-free all natural rubber, and meets the ASTM safety guidelines for children’s toys.

Doubles as a Doggie Popsicle

Groov comes with a freezer shell to make treats last longer. Even if you're not crate training, you can give your pup a tasty and cold snack to enjoy while in the crate. No messes in your freezer either!

Crate training? We solved it.

Whether you are getting a new puppy or introducing your dog to a new crate, Groov is the crate training tool you’ve been waiting for.


Easy to Use & Clean

Groov is designed for nut butters, cream cheese, and other spreadable treats. Get creative and experiment, learning what your pup loves best is part of the fun! Groov is dishwasher safe, so you can easily wash, rinse, and repeat.

How Groov Works

Groov makes crate training simple. Just follow our easy process, explained in detail in the Groov manual and summarized below. Your pup will be loving his new home in no time!

Step 1: Add a treat to Groov

Step 2: Secure Groov to your crate

Step 3: Watch your pup calmly lick a delicious treat

Repeat these steps until your pup feels comfortable in the crate!

The Perfect Puppy Package

We already know Revol is the best dog crate ever and Snooz is the ultimate luxurious crate pad. Pair them with Groov for the ultimate puppy package!


Groov has a rating of 4.6 stars based on 25 reviews.
Customer Reviews
4.6 Based on 585 Reviews
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  • crate
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  • Groov
  • peanut butter
  • Diggs
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  • crate training
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14 Apr 2024
Christine M.
United States United States
I recommend this product

My dog forgets he is in his crate

I absolutely love these or I should say “my dog loves these”. It keeps him calm for a good 20 minutes. The big advantage compared to the cone-shaped toys is that nothing leaks out of it so the crate floor stays clean. They are sadly very expensive or I would buy more. The cover is a nice plus as it makes it easy to store in the freezer.

  • What breed is your dog? (Optional) N/A
  • Do you travel with your pet? (Optional) By car
14 Apr 2024
Katy J.
United States United States
I recommend this product

Lab loves it

Easy to use, dishwasher safe, great for chewing/ teething and for delivering a yummy snack to make crate time special. Must have for crate training and very effective easing in a new puppy. Got two so that one is always at the ready.

  • What breed is your dog? (Optional) Labrador
  • Do you travel with your pet? (Optional) No
11 Apr 2024
Jeannie SVG verified by SHOP
United States United States

This is such a cool idea! My pup loves it and it promotes licking. Her crate time is less stressful and she has a treat awaiting her arrival. I love that it attaches to the crate allowing more room for her.

10 Apr 2024
Erica A.
United States United States
I recommend this product

Fantastic product and service!

Excellent! Easy to set up and absolutely beautiful.

  • What breed is your dog? (Optional) Malitpoo
  • Do you travel with your pet? (Optional) Yes
Diggs Pet Groov Review
29 Mar 2024
Kelly SVG verified by SHOP
United States United States

What didn’t Fritz (our dog) like about Diggs spreads and his new Groov? Our 7 mos old Weimaraner is still struggling with the crate during the day but this product goes a long way to helping him calm himself. He loves That’s My Jam and Pupkin Spice - ready to order more! Groov is a great design - he’s a chewer and very tenacious - doesn’t give up easily and so far, can’t destroy this. We are careful to remove from his crate as soon as we are home.